AUDIO: Get Stakeholder Commitment and Measure the Business Value of Your Meetings


  • Presenter: Samuel J. Smith, Managing Director, Interactive Meeting Technology, LLC

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    Get Stakeholder Commitment and Measure the Business Value of Your Meetings (Ready. Set. Meet!)

    You’re under increasing pressure to justify the expense of your meetings. You want to start measuring their business value, but you’re reluctant, because you’re not sure this can be adequately explained, and you worry that measurement will expose failures or that your stakeholders won't understand why it's important. So, how do you gain credibility for thecause and support from disparate stakeholders? How do you convey that measurement will help create better outcomes that align with meeting and organizational goals? The answers come in this interactive “how-to” session. Find best practices and practical tools for overcoming barriers, establishing relevant meeting objectives and showing the value of a measurement program.

    Learner Outcomes:

    1. Understand how meetings create business value.
    2. Learn how to set meeting objectives that align with organizational strategy.
    3. Identify and overcome barriers to implementing a business value of meetings program.

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