ibtm world Knowledge Programme unveils speakers

06 Oct 2016

BUSINESS DEVELOPMENT AND STRATEGY TECHNIQUES
ibtm world KNOWLEDGE PROGRAMME UNVEILS SPEAKERS

 

Insight into business development and strategy techniques for both the professional meeting planner and suppliers to the MICE industry is to be one key theme for this year’s ibtm world Knowledge Programme.

 

Created by the industry for the industry, through research that has shaped the content for this year’s programme, the sessions will explore the directions and methods of business development and provide an overview of techniques, insights and solutions. All of the sessions will place over 3 days of the event in the ACS Knowledge Pavilion on the show floor.

 

Content will include out-sourcing versus in-sourcing, effective work strategies, how to attract and retain customers, how to stand out from the competition, compliance and financial strategies for healthcare events, how to build a stand-out image for a venue, plus legal and tax clinic sessions will also feature.

 

Bo Krüger, Meeting Designer, Facilitator, Speaker and Writer from Moving Minds is set to demystify Effective Work Strategies, Bo will provide ideas on how and when to use creativity to think outside the box, reduce costs and become more effective.

 

Continuing on the business development theme, Pelligrino Riccardi, cross cultural expert at Pelligrino Consulting will look at how to conduct successful negotiations with different cultures and countries.

 

How to sell incentive travel to business leaders, and how to use incentive travel as a strategic tool to drive business goals, determining performance gaps and quantifying the results of the programmes, will be presented by Annamaria Ruffini, President and CEO, Events In & Out S.R.L.

 

“We have always worked hard to produce relevant, on topic themes and insightful content for the education program and this year we decided to research our audience in far more detail to ask what they wanted to hear about, what was ‘keeping them awake at night’ and where we could help in terms of delivering really useful content. This research was then aggregated, with the result being an innovative, immersive conference programme inspired by those who will be attending ibtm world 2016.” Commented Graeme Barnett, Senior Exhibition Director.

 

The rest of the 7 themes as part of the Knowledge Programme will be:

Safety, Security and Risk Management
Innovation, Disruption & Technology
Professional Development/Staff recruitment and retention
Client Engagement
The impact of Brexit on the meetings industry
Sustainability and CSR


Full information on all of the content is available at http://www.ibtmworld.com/programme

 

To register attendance at ibtm world go to http://www.ibtmworld.com/register2016

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.