Paul Cook has been immersed in events for over 20 years, as a writer, researcher, speaker, facilitator, educator, advisor and producer. He is an events content writer, hybrid and virtual events producer, founder of the Hybrid Event Centre and has been named as one of the 100 most influential people in events by the Eventex Index.
Building on his event risk management roots, his experience at Pinewood Film Studios and working with new technologies has naturally led him to working in and developing the application of hybrid events for business growth. Paul frequently writes for online trade publications on the subject of hybrid events.
This post is written by Paul Cook – blogger, writer, researcher, and founder of Planet Planit, a specialised content consultancy for events and hospitality. How easy it is at tradeshows to let ... Read more